Bosch Power Tools India, one of the leading players in the power tools market segment is set to amplify its consumer experience by enabling users to get hands on experience of the cordless range through mobile van demonstration vehicles. An extension of the recently launched user campaign, ‚Cordless Matlab Bosch. Bosch power tools will campaign across multi-cities starting 9th of September across for six months.
A press release sent to Bureaucracy Today reads, "Bosch power tools plan to expand its outreach to 50 more cities in India by the end of the month with the product experiential mobile vans campaign. The mobile campaign will kick-start this September in locations, Kolkata, Delhi, Cochin, Ahmedabad, Pune, Hyderabad, Chennai, Bangalore, Ludhiana and Lucknow. These experiential mobile vans will not only engage and educate consumers on the availability and benefits of quality cordless power tools in the market but also improve accessibility and availability of the range by reaching across cities through the experiential vehicles."