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Mastercard, IF to digitize women artisans

Staff reporter, New Delhi
17/04/2017   0 Comments

The Mastercard Center for Inclusive Growth entered into partnership with the Industree Foundation on Thursday with an aim to facilitate digital payments among 100,000 women artisans across India, Bureaucracy Today has learnt.
The Center is said to organize training camps to spread financial literacy among women artisans and introduction on digital payment solution with grant contribution of Rs 1crore over three years. It is learnt that about 2,000 women artisans have already been brought on board and trained across Tamil Nadu and Karnataka as part of this initiative. 
Shamina Singh, President of Mastercard Center for Inclusive Growth, said, “With our partnership with the Industree Foundation, we will provide women artisans with the tools and training required to grow their businesses (digitally) and advance the lives of their families and communities.”
Neelam Chhiber, Co-founder and Managing Trustee of the Industree Foundation, said, “We have been consistent in elevating the condition of artisans in India. The Mastercard’s expertise and experience in payments technology coupled with its financial support would go a long way in bolstering (digital) support for women artisans.”
The partnership is said to foster a digital platform and facilitate the adoption of cashless payments to enhance the artisans’ business and operational efficiency.


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